This is a comprehensive and authoritative textbook designed to meet the requirements of students of commerce, management and other professionals courses. It serves both as a learner??s text and a practitioner??s guide. The book provides a sharp focus on all relevant concepts and cardinal principles of business communication and adds value to the reader??s understanding of the subject. Following a simple, need-based and sequential approach, the book is relevant, highly stimulating and readable. It makes learning exciting and prepares the reader to face real-life situations with confidence and understanding.
- Language: English
- Binding: Paperback
- Publisher: S Chand
- Genre: Academic & Test Preparation
- ISBN: 9789352710898, 9352710894
- Edition: Third, 2018
- Pages: 496